I am not talking about budget money is just one part of it. Other than upscaling the budget and scope, what did Baahubali and KGF do to South film industries that are not obvious to an outsider?Įven in Kerala, essentially a small industry in terms of theatres, when we think of a big film, we are no longer limited in our thoughts. We should all be grateful to SS Rajamouli sir and the Baahubali franchise for showing us the path. But this is the direction we should be traveling… to become one Indian cinema. I don’t mean that regional cinema should lose its identity. Ideally, this is what we should be aiming for. It truly is an Indian film, which is great. You could say that the principal direction and cinematography were in Telugu, but really what language film is Salaar? In Kerala, it is like a Malayalam film. Yes, the film is essentially shot in Telugu. Right now, you are talking to me on Salaar. As much as we make films in different languages for different sets of audiences, at some point we should have amalgamated and become one big industry, which is when we will truly manifest our true might. It finally took all the OTT platforms and people getting access to all regional content across the nation for us to travel in a direction, in which we should have been going all this while. When you say it has all happened before, I think you are overstating it because it has never happened the way it is happening right now.
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